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Dedicated in memory
of Jim
Collins
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Dan
Steele did nights at WPGC from 1973 - 1975. For many years
he was the Program Director and morning man at Big Oldies 92.7
in Harrisburg, PA which changed format and went Smooth Jazz.
Heard
on a Sunday afternoon on this aircheck,
Dan plays the hits in Stereo, baby! Format competitor WRC had gone Top 40 not long before and was making a run for the crown.
As a blocking move, WPGC began using virtually every identifier
and positioning statement imaginable including the apt, 'WPGC
#1', 'All Hit Music' and 'The Stereo Rock' (a direct
swipe at WRC's 'The Rock of the Capital' which had been 'borrowed'
from WLS' 'The Rock of Chicago').
Stopping
the music for extended periods for news invited the competition to deliberately play music at the same
time. To combat this counter programming strategy, WPGC inserted
individual stories into commercial sets. Afternoon guy and future WPGC Program
Director, Jim
Collins (for whom this site is dedicated) does a story on
the Pomponio land scam.
Only
one commercial is heard on this tape,
an agency produced one for Woman's Day Magazine, the latest
issue of which featured an interview with Rose Kennedy and a hat
which un-liberated happy homemakers could croquet!
Dan's
claim of WPGC being 'where the winners are' was on the
mark. Contesting at the time took the form of the time honored, 'Name That Tune' for $100. Thus far, $3,600 had been given away in the promotion.
The
voice of god on the WPGC winners promo belongs to that of midday guy and future WPGC morning
man, Columbus.
Truly, WPGC was the place 'Where People Get Cash'!
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